Master Franchise:
(Cluster level, Area Office)
A Master Franchisee (MF) governs their own and a major geographical area. Under the Master franchise agreement, ELBEX confers MF, the rights to operate and recruit new franchisees under the cluster of districts allocated. Hence it is preferable for MFs to factor the opportunities in market coverage while appointing both Super franchises and Unit franchisees in their regions.
The Master Franchise owns up all major decisions in promoting the business at their Cluster. All functional activities like Operations, Sales & Marketing planning, Route Vehicle Operations, Networking, Training, etc are to be tracked by the Master Franchisee. Master Franchises will be extensively trained and guided in its day to-day by the Regional Hub. For the MFs the proposed operating profit per consignment is around 50% before expenses and around 20 to 25% after expenses. For more details, please get in touch with our Channel Development Manager @ +91 93459 34668
Operational Requirements
- Office space of 400sft, at a well connected location of the Region.
- Infrastructure as proposed by ELBEX.
- Appointing manpower with respect to sales and operations.
- Completing Hub & Spokes structure by appointing Super franchisees and Unit franchisees
- Consolidation of loads from down line franchisees and channel network.
- Effective deliveries of all consignments under the cluster area.
- Generating sales and executing sales promotional activities.
- Billing and collection of payments.
- Generating reports through software provided by ELBEX.
- Supply of required stationery to down line franchisees.
Revenue
- Corporate pick- ups assigned by Regional Hub.
- Airway bills & stationeries sold to down line franchisee network
- Transhipment charges & fuel surcharge collected from down line franchisees
- Own pickup generated in the designated MF cluster through clients, walk-in customers, collections centres and through digital marketing strategies.